Le Pain Quotidien  /  it sounds like this: luh paN koh-ti-dyaN
Agency: Portland
This pitch presented an opportunity for a 'bread offer' at Heathrow Terminal 2. A wooden box was crafted using their branded trays, housing two printed booklets. The first booklet, titled "Who We Are," provides an overview of Le Pain Quotidien. The second booklet, "Our Concept at T2," showcases the design proposal, featuring a pop-up presentation of the concept.
Banquette seating / communal table
Grab and go seating / self serve
Retail display / tasting table